Our PR firm is rooted in strategy and sincere storytelling.
Our founder, Christie Bilbrey, fell in love with the strategy side of marketing while working at McKinsey & Company in her 20s and immersed herself in learning and creating authentic storytelling when she launched her marketing strategy business.
Over the past decade, PR has changed. PR and marketing have more overlap than distinction. Traditional, digital, and social media constantly shift and transform.
Our strategies and services reflect the way audiences consume content, find brands, and make buying decisions today.
We strengthen your brand’s message and ensure it is seen, heard, and shared with the right audiences.
We specialize in:
Booking our clients as guests on podcasts
Creating, producing, and managing podcasts
Securing traditional media coverage in digital, social, print, and broadcast media
Social media creation and management
Booking our clients as speakers at in-person and online events
CLIENT TESTIMONIALS
Laura Terrell, www.lauraterrell.com
Laura Terrell is an executive coach with over 25 years of experience as a legal and business leader. Previously, she was an equity partner at Paul Hastings and DLA Piper.
When launching a new business as an executive coach, she wanted help defining and growing her marketing, branding, and public relations.
We expanded Laura’s brand to capture more of the right audiences, helped her identify how and when to refresh her brand to address changes in the marketplace, and worked with her to repurpose content to maximize its reach and benefits for her business.
Over the course of a year, we booked Laura as a guest on 50+ podcasts, landed her multiple feature articles, quotes in several articles in The American Lawyer and law.com, as well as quotes in other publications and blogs.
In addition to growing her new business’s reputation in the marketplace with her target audiences, these efforts brought her several new clients who found her by listening to one of the podcasts she was a guest on or reading an article that quoted or featured her.
FEATURED IN:
Kerrie Droban, www.kerriedroban.com
"Christie is the best investment I’ve made in my business! She was able to get me more publicity for Aurora than any of my other books. She is amazing to work with, professional, knowledgeable, and uber talented. I highly recommend her skills for anyone looking to grow their business and gain a larger social presence."
- Kerrie Droban
Kerrie Droban has written six books, is an award-winning author, a criminal & family attorney, has appeared on CNBC’s “American Greed: A Widow’s Web,” A&E’s “Gangland: Behind Enemy Lines,” the American Heroes Channel’s “Codes of Conspiracies,” “Investigation ID,” and the Discovery Channel’s “Deadly Devotion.”
She wanted help promoting her new book, Aurora.
With a new book release, the first six months are the most critical to promote and sell it. While Kerrie has a strong following on Instagram, she wanted to get in front of new audiences both to sell the book and grow her multi-faceted brand as an award-winning true crime author and a criminal & family law lawyer, who specializes in helping women who need to get out of relationships with narcissists and psychopaths.
We created a podcast book tour that not only promoted her latest book among the true crime community but identified other audiences that would be interested in the content and themes of her book, Aurora. Additionally, we focused on growing her reputation and visibility as a lawyer, a writing coach, and sharing more of her personal stories to grow her overall brand.
In addition to booking Kerrie on top true crime, writer, and relationship podcasts, we were also able to book her for two speaker slots at a national writer convention (which was not something we were hired to do but was a great bonus we were able to provide).
FEATURED PODCASTS
1. Study your audience: what matters to them, what they need to know about you, how you can help them
2. Share from the heart: communicate in your business the way you do personally, share what matters most to you, share the reasons why you care
3. Be vulnerable: let your audience see where you've struggled - relating to them with honesty is the best and fastest way to gain their trust for business and life in general
4. Be bold: your unique personality will help you stand out, dream big, share who you really are and what you really want
5. Be consistent: execute your plan according to the strategies you've created, and share your messaging in the same places over and over and over again, so that your audience knows who you are and where to find you