In today’s episode, I break down the ingredients of a thought leader and how to become one.
I like Thought Leadership Lab’s definition of a thought leader, “Thought leaders are the informed opinion leaders and the go-to people in their field of expertise. They become the trusted sources who move and inspire people with innovative ideas; turn ideas into reality and know and show how to replicate their success.”
How to create content that shows you’re a thought leader.
Today’s episode details how to get started or strengthen your role as a thought leader by walking you through how to clearly define key aspects of your brand: your mission, message, and buyer personas. If you want help creating strong ideal buyer personas, grab my free download, Create Your Buyer Persona.
Earlier, I defined exactly what a thought leader is and what types of content their audiences want from them. Now, you use the pieces you just defined about how you can give your audience exactly what they want in each of those areas.
So, if you feel like you’re a thought leader, or that you have the ability to become one, tune into today’s episode for a deep dive into who a thought leader is, how it benefits you to become one, and what you need to do to start showing up as a thought leader now.
Links in the episode & ways to reach Christie
https://www.christiebilbrey.com
hello@christiebilbrey.com
Download the free guide: Create Your Buyer Persona
Instagram: https://instagram.com/christiebilbrey
LinkedIn: https://www.linkedin.com/in/christiebilbrey/
